Industry Focus
Rethinking Financial Services
The rise of digital tools in financial services brought greater transparency and put the power back in the hands of consumers. At Edenspiekermann, we work with ambitious industry leaders, incubators, and startups in the insurance, banking, and wealth management realm to do just that.
We believe in doing the hard work of reducing complexity in user experiences by building trust and creating easy decision-making processes when users plan their personal finances.

What drives change in financial services?
- Creating experiences that meet modern-day audience expectations of digital services
- Innovating the business model – offering relevant and competitive products when needed
- From full-service to self-service – Offering digital assistance for all target groups
Selected Clients
From industry leaders such as ABN AMRO and Silicon Valley Bank, to innovative companies like Credit Karma and Companjon, our financial services team specializes in rethinking digital services.
Allianz
![Allianz Logo]()
Conversational interface to focus on users and their needs.
Companjon
![Companjon Logo]()
A digital first insurance experience for distributions partners in the travel industry.
HUK24
![HUK24]()
A data-driven design transformation for one of Europe’s first and biggest self-service insurances.
Credit Karma
![Credit Karma]()
Turning credit building into a learning experience with digital storytelling.
Genworth
![Genworth]()
Starting conversations about long term care insurance with digital storytelling.
Sillicon Valley Bank
![Sillicon Valley Bank logo]()
Reinventing a Silicon Valley institution for the digital age.
Rabobank
![Rabobank logo]()
Transforming the leading financial institution of the food and agricultural sector.
FBTO
![FBTO Logo]()
A digital design system for an adaptive and consistent user experience on all channels.
ABN AMRO
![ABN AMRO logo]()
Helping international financial products & services giant ABN AMRO to find its voice.
“With Edenspiekermann we wanted a broadly positioned partner, and I mean partner literally: because the agency's mission is to challenge us in the area of UX, to question the established and force us to simplify, with a high strategic understanding.”Dr. Uwe Stuhldreier, Member of the Board HUK24


Are you interested in hearing more about our experience and expertise?
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